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Matcha
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Top storyYame Matcha Boom Turns TV Buzz into Export Story
Yame 抹茶 (matcha, powdered green tea) is having a real moment, and the latest TV coverage has pushed this Fukuoka green tea town back into the spotlight. The story is bigger than a trendy drink, because Yame is now being …
From the editors
[11]
Mr. Cheesecake Opens in Nagoya with Rich Matcha Azuki
Kobe Kitano Matcha Afternoon Tea at Chuet Lapin
IPPUKU-wabisabi- Brings Matcha To-Go to Tsukiji
Tanba Azuki Shaved Ice with Uji Matcha in Kobe
Ito En and CTIS Turn Matcha Into a Global Lesson
Matcha Kondou Cafeteria in Shizuoka: Tea With a Twist
Matcha Explained: Japan's Green Tea Between Ritual and Trend
Matcha Supply Crisis: Why Japan’s Green Tea Is Running Short
Very Matcha Afternoon Tea in Tokyo for Matcha Fans
Japan's Matcha Boom Is Emptying Tea Shelves
